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Nudge

Cover of Nudge

Richard H. Thaler · 2009

3.8 of 5 · 28 ratings

Open Library 3.8 (28)

  • 5★18%
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Formats with prices: Print used, Ebook, Audio

Book details

Publisher
Penguin Books
Published
2009
Pages
312
Format
Paperback
Language
English
ISBN-13
9780143115267
Categories
Business

About this book

Thaler and Sunstein develop libertarian paternalism as a middle path between command-and-control and strict-neutrality choice architectures. Libertarian paternalism protects humans against their damaging psychological traits (inertia, bounded rationality, undue influence) by exploiting those habits to nudge people into making better choices.

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As of Nov 8, 2026, lowest item prices: used print $1.47 at Alibris; ebook $9.99 at Apple Books; audio $16.99 at Apple Books. Shipping and tax extra.
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